The eighth year of the popular wine celebration is fast approaching and now is the perfect time to get your pink party plans in order.

Celebrate with a rosé-liscious lunch or throw a rosé party or tasting at home for family and friends. 

Check out Liquorland's in-store (or click-and-collect) offerings, and if you need more convincing, here's four more reasons to enjoy rosé this weekend:

1. LOVE LOCAL

Rosé lovers in New Zealand have found a taste for lighter, drier, more savoury styles such as those you would find in Provence, and Kiwi wineries are responding to consumer preferences by successfully crafting rosé wines inspired by iconic French estates.

2. IT PAIRS PERFECTLY

Rosé is incredibly food-friendly and pairs with a variety of dishes and cuisines. Invite family and friends over for rosé o’clock, a pink long lunch, or rosé dinner party on the day.

3. THERE’S A STYLE FOR EVERYONE

New Zealand wineries are producing a delicious line-up of top-quality rosé wines that are fruit-forward, crisp, and sophisticated. Wine lovers are spoilt with a wide variety of styles, sweetness levels, and price points now, with the premium rosé category experiencing a significant increase over the years.

4. NZ ROSÉ KEEPS RISING

Rosé is the fastest growing wine style in the country and sales have doubled in recent years.

New Zealand made Rosé is not only popular at home. The locally-made pink drink is now the fourth largest New Zealand wine export. 

A huge 7.9 million litres have been exported globally in 2021, which is double of 2018 when New Zealand exported 3.6 million litres of rosé, and 10 times that of 2010 at just 0.56 million litres, according to NZ Winegrowers statistics.

According to IWSR Drinks Market Analysis, the rosé category is forecasted to grow by almost 70 percent from 2020 to 2024.

Join the NZ Rosé Day celebrations via the hashtags #nzroséday and #nzrosé and visit caroha.com to find out more.