If a comforting hug could be morphed into liquid, this may well be it – and it's perfectly timed for New Zealand's cooler months.

New in Liquorland's liqueur section is Bumbu Cream Liqueur – a blend of Bumbu Rum, select spices and rich, decadent real-dairy cream. Each sip promises an "ultra-satisfying" taste experience, and having tried it myself I can assure you with certainty that it delivers.

COOL FACTOR

Bumbu Cream is the latest innovation from Bumbu Rum – a premium, all-natural craft rum that’s distilled, aged, and bottled in Barbados. It's created with sugarcane gathered from across the West Indies, for a rum with complexity and unparalleled smoothness. 

Loved on the hip hop music scene, Bumbu is often seen being sipped by the likes of DJ Khaled, Rick Ross, Lil Wayne and Wiz Khalifa. But it's a drink for everyone; the latte-hued, creamy liquid is a balanced taste that's rich but not heavy, and its aromas of chai, coconut and cinnamon are a beautiful combo of sweetness and spice – and props must be given to the show-stopper bottle too!

Scott Chaumien, Country Manager for Sovereign Brands says that it’s time for something different, noting that Kiwis are always on the lookout for new things and exciting drink experiences. “Our exquisite rum profile blended with decadent cream is unique. Our approach is to not chase trends, but to create them by looking for untapped areas. 

SO VERSATILE

So, how does Scott enjoy Bumbu Cream? “Bumbu Cream is perfect chilled, on the rocks, or drizzled over ice cream for a boozy dessert. I personally love it chilled, but if I want something with a bit of a 'kick' it goes great in our take on an Espresso Martini.”   

A liqueur like this has broad appeal and although you’ll likely want to keep it to yourself, it also makes a beautiful gift for any occasion.

WORDS PAMELA MCINTOSH