Has Covid-19 changed the way we drink wine? Michael Cooper, New Zealand's most acclaimed wine writer, has the answer in his new book New Zealand Wines 2021: Michael Cooper's Buyer's Guide.
This year has seen many of us reaching for a glass or two of wine - haven't we just! And it turns out, 2020 and its challenges has affected more than just our lifestyles - it's changed how we drink and buy wine, too.
Michael Cooper, New Zealand’s most acclaimed wine writer, believes the biggest changes are in where consumers are buying their wine and the brands they are selecting.
“During times of crisis, when people spend less time browsing the shelves, famous, ‘safe’ brands flourish at the expense of less familiar labels,” says Cooper, whose new book New Zealand Wines 2021: Michael Cooper’s Buyer’s Guide (Upstart Press, $39.99) is on shelves now.
Research shows that the occasions when we reach for a glass of wine have changed too. When people were at home all day during lockdown, the traditional routine of a glass of wine only with dinner was disrupted. Internationally, at-home drinking of wine without food has increased in frequency.
2020's dry weather was excellent for winegrowers and Cooper says the wine from the 2020 vintage looks excellent. Sauvignon Blanc dominated the harvest. Almost 65 per cent of the country’s entire grape crop was of a single grape variety from a single region – Marlborough Sauvignon Blanc. Cooper reports the early releases from 2020 are highly aromatic, vibrant, crisp and punchy, offering excellent drinking this summer.
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