If you think the Sky Tower stair challenge is a daunting prospect, pay a thought to those taking part in next week’s “Verticale de la Tour Eiffel”. Auckland’s landmark may boast 1103 steps, but those taking on the French capital’s iconic monument on 16th March will compete in an impressive bid to be the fastest to climb the Eiffel Tower’s 1,665 steps.

For those who prefer to celebrate French classics of a different kind, Kronenbourg is the country’s no.1 premium beer, steeped in history and made with over 350 years of brewing expertise and heritage. Kronenbourg 1664 is made with aromatic Strisselspalt hops, cultivated specifically by Kronenbourg in France, and often referred to as the “caviar of hops” – with a complex, bittersweet taste and distinct bite.

Celebrate the Eiffel challenge from the comfort of Youtube, while pouring yourself a French Connection, a 50/50 mix of Kronenbourg 1664 combined with the refreshing, spicy sweetness of Kronenbourg Blanc. Voila!